An Ancient Color Story

Slow, conscious, clean beauty.

TIME-HONORED BEAUTY

The first recorded use of lip color dates all the way back to ancient Sumeria, where both men and women used crushed gemstones to add pigment to their lips and cheeks? In ancient Egypt, lip color was seen as a sign of wealth and status SHOP SKIN COLOR KITS

Lalla

Your lips, but better. A luxurious emollient treatment made of moisture-boosting, highly active, rare butters, oils, and botanical extracts like Nilotica shea and Marula, to deeply penetrate the lips. Lalla Lip Treatment is a multi-tasking powerhouse that leaves lips truly hydrated, nourished and protected.

Lalla

Heritage beauty redefined.
African Superfruit Complex™️

Discover the transformative beauty of DEHIYA's African Superfruit Oil Complex™️, a proprietary blend meticulously crafted from prized oils like Marula, Baobab, and Manketti, sourced across Sub-Saharan Africa. This exclusive fusion heals, protects, and revitalizes your skin, offering nourishment, protection, and anti-inflammatory benefits for radiant, resilient skin.

Hydrate + Plump
  • The addition of Hyaluronic Acid are known to hydrate and plump parched skin.
  • Nilotica is a highly-prized varietal Shea Butter native to East Africa. It's known for its creamy texture, and its deeply nourishing, healing properties.
Marula, Baobab, Manketti plant drawings on beige background
Hydration and Plumping icons on beige background

Mahiri

More than just makeup, Mahiri Lip and Cheek Tints are a multi-tasking cream-based tint that doubles as an ultra-moisturizing, antioxidant- and nutrient-rich treatment made with DEHIYA's proprietary blend of African superfruit oils, including Argan, Marula, and Baobab, combined with Nilotica Shea.

Mahiri

Customize your color
General Application

Apply a small amount to lip and/or cheeks. A little goes a long way.

Buffed or Bold

Buff out for a subtle pop of color or build out for a bolder look.

Stain

Weightless balm-like texture that melts into the skin and wears down to a stain that gets bolder with each application.

Mix-and-Match

Mix & match to create new colors. Combine with Zia or concealer for a dewy, flawless finish.

Blush

Apply Mahiri as blush (heavier than you normally would), and layer it with concealer and/or foundation. It gives you the most long-lasting blush with a natural flush.

General Application
Picture of Black woman with curly hair kissing the camera holding DEHIYA gold Mahiri pot
Picture of Black woman's face below eyes with hot pink lipstick on and dreads
Trio of open Mahiri Lip and Cheek tints with gold caps, colors are red, plum and pink
Picture of woman with black hair below eyes with Mahiri Lip and Cheek tint on cheeks and lips in Siren (orange red)

Zia

A multi-tasking, cream-based luminizer designed to impart dewy, light-catching radiance plus all the skin-boosting action of an ultra-moisturizing, antioxidant-rich treatment. Skin-loving ingredients like Moroccan Argan, Jojoba, and Nilotica Shea Butter nourish and protect, resulting in a healthier, more radiant-looking complexion.

Zia

Get your glow
General Application

Apply where the sun hits your skin naturally. Cheekbones, brow bones, tip of the nose, tear ducts, and/or Cupid’s bow.

Natural Luminosity

Mix with face oil or tinted moisturizer for a natural, dewy glow.

Blush Brightener

Mix with Mahiri for a subtle, satin-y finish with a pearlescent glow.

Graphic of woman's face with areas to apply highlighter
Black woman with curly hair with head in hand, shimmery makeup and nude lip
Asian woman with plum lip looking to the side, pink nails, and shimmery blush

Products set

Choose multiple products to combine into a set
Build your set